IDEO Colab Fellowship

Human-Centred Design / Venture POC

2019 / 5 weeks



IDEO Colab runs design sprints and longer programmes that bring together designers, business analysts and other professionals to address the challenges from their partners and wider social contexts.

In July 2019, I joined the summer fellowship programme that focused on the circular economy for the fashion industry. Our team explored new fashion business models and venture-ready platforms for circular fashion, all driven by IDEO’s human-centred design methods.

My role combined user interviews, strategy, digital prototyping with Sketch, user testing and visual design. I collaborated and communicated with IDEO’s designers, technology providers and other fellows who came from design and business background.